We’ve developed an educational platform tailored for executives, integrating the “maskort” concept as our brand identity. This guides users through their learning journey with a virtual assistant, enhancing their experience and keeping them motivated to return.
Moving forward, our goal is to commercialize the site and design its layout around the theme of “maskort.”
Task
Choosing maskort design for the brand
Initially, we focused on designing the appearance and physical attributes of mascot, aiming to evolve its narrative to enhance user experience with excitement and innovation.
We named mascot to infuse it with a personal touch, ensuring it serves as your virtual assistant throughout your learning journey.
Building upon this, we began developing the website’s wireframe, structure, and branding.
I worked on framing the story which pops out the message very well to connect with our audience. Framed the branding guidelines to make the consistency throughout design and layout.
Keeping in mind the color consistency of the parent site.
Designing a mascot to serve as a personalized guide for users, enhancing their navigation and tour experience on the platform.
The theme needs to be carefully crafted to revolve around the mascot, delivering the message boldly and effectively.
A comprehensive design set that will help the client stand out among competitors and attract customers to their products.
I’m passionated about bringing unique ideas to life. I specialize in helping fintech companies, big and small businesses build outstanding identities through expertly crafted UI/UX.